- La Dirección por misiones: Cómo introducir la misión
en la gestión

IESE, OP-03/11, Marzo 2003
Cardona, P.
Rey, C.
Abstract: La dirección
por objetivos tiene unas limitaciones que no se resuelven
fácilmente añadiendo objetivos no financieros o a base de
comunicar con mayor intensidad un sistema de valores desde
fuera del sistema de gestión. Por ello es necesario plantear
un nuevo sistema de gestión que oriente y enriquezca los
objetivos. La dirección por misiones (DPM) resuelve los
problemas de la dirección por objetivos y engloba, a su
vez, otras propuestas innovadoras de los últimos años, como
la gestión por competencias. La DPM se basa en distribuir
la misión de la empresa en misiones a distintos niveles,
hasta llegar a la misión particular de cada persona. Cada
misión participa de las misiones de orden superior, de tal
modo que todos participan de la misión de la empresa. La
misión luego se hace operativa a través de los objetivos.
Los objetivos no tienen sentido en sí mismos, sino que son
medios para cumplir la misión. Esta nueva filosofía de gestión
es mucho más rica y tiene mayor capacidad para identificar
a las personas con la empresa en la que trabajan y lograr
un mayor rendimiento en todos los niveles de la organización
- Management by missions: How to make the mission a part of management

IESE, OP-03/11-E, Marzo 2003
Cardona, P.
Rey, C.
Abstract: Management By Objectives has certain limitations that are not easily overcome simply by
including non-financial objectives or by promoting a system of values imported from outside the management
system. What is needed, therefore, is a new management system capable of enriching and making sense of the
objectives. Management By Missions (MBM) rises above the limitations of MBO and, at the same time, takes
into account other innovative proposals put forward in recent years such as Management By Competencies. MBM
is based on the idea that the corporate mission should be distributed to all levels of the company, right
down to the particular mission of each individual. Each mission shares in the higher-level missions, so that
ultimately everyone has a stake in the corporate mission. The corporate mission is thus made effective
through the objectives. The objectives have no value in themselves but only as a means to fulfil the
mission. This new management philosophy is much richer and more apt to persuade people to identify with the
company they work for and so ensure superior performance at all levels of the organization.
- Las competencias directivas más valoradas

IESE, OP-01/4, noviembre, 2001
Cardona, P.
Chinchilla, MN. García-Lombardía, P.
Abstract: La innovación es ahora el tema estrella de la gestión de empresas, de la misma manera que en los años ochenta fue la calidad y en los noventa la reingeniería. Ante estas tendencias, puede adoptarse la actitud de pensar que se trata sólo de modas pasajeras, impuestas por teóricos de las escuelas de negocio, pero nada más lejos de la realidad. La innovación es el arma con la que la contamos para el año 2000 para hacer frente a un futuro marcado por la globalización de los mercados y una mayor competencia.
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- The effect of the rating source in organizational citizenship behaviour: A multitrait-multimethod

IESE, D/474, October 2002
Cardona, P.
Espejo, A.
Abstract: This study compares the ratings for three dimensions of organizational citizenship
behavior (OCB) provided by managers (self-ratings), their subordinates, and their colleagues (superiors and
peers) in the Spanish branch of a multinational food company. Using hierarchical confirmatory factor
analysis, we find strong method effects, indicating that ratings from different sources provide different
information. A comparison among means shows that, in most cases, subordinate and self-ratings are
significantly higher than colleague ratings. We also add to the recent research about the dimensionality of
OCB by performing a correlation analysis among OCB dimensions that controls for method effects. Our results
show that, when methods are taken into account, correlations among OCB dimensions are not significant.
- Relationships among leadership, organizational commitment, and OCB in Uruguayan health institutions.

IESE, D/494, February, 2003
Lagomarsino, R.
Cardona, P.
Abstract: We develop and test a model that relates leadership behaviors, organizational commitment,
and organizational citizenship behaviors (OCBs). We test the model using structural equations with a sample
of 116 doctors from Uruguay. Consistent with expectations, our results show that transactional leadership
behaviors increase followers' continuance commitment and decrease their growth commitment, whereas
transformational leadership behaviors increase followers' growth commitment and also their normative
commitment. Besides, organizational commitment mediates in the relationship between leadership and OCB. The
turbulent socio-economic context of hospitals in Uruguay make this sample of special interest, since
almost all the research published in the field to date has been conducted in developed economies, and during
times of macroeconomic prosperity or stability.
- Outcome-based theory of work motivation.

IESE, D/495-E, February, 2003
Cardona, P.
Lawrence, BS.
Espejo, A.
Abstract: This paper introduces an outcome-based theory of work motivation. This theory focuses on
the individual's expected consequences of his or her action. We identify four different types of expected
consequences, or motives. These motives lead to four types of motivation: extrinsic, intrinsic, contributive,
and relational. We categorize these outcomes using two criteria: the perceived locus of causality, which
defines the origin of the motivation, and the perceived locus of consequence, which defines who receives the
consequences of the action. Individuals generally act based on a combination of extrinsic, intrinsic,
contributive, and relational motivations, each one having a particular weight. We use the term motivational
profile to refer to the particular combination of an individual's motivations in a certain context.
Individuals may experience conflict when different alternatives convey different expected consequences (or
motives). Resolution of conflicts among motives results in motivational learning. Specifically, the
resolution of conflicts among motives of the same type results in calculative learning. On the other hand, the
resolution of conflicts among motives of different types results in evaluative learning. Evaluative learning
implies a change in the individual's motivational profile.
- Trust in management: The effect of managerial trustworthy behavior and reciprocity.

IESE, D/496-E, Febrero, 2003
Cardona, P.
Elola, A.
Abstract: In this paper we study the antecedents of subordinates' trust in their leaders (STL). In
particular, we focus on the effects of managerial trustworthy behavior (MTB) and subordinates' perceptions of
leaders' trust in them (LTS). We develop a scale of managerial trustworthy behavior following the typology
proposed by Whitener, Brodt, Korsgaard and Werner (1998) that includes: behavioral consistency, behavioral
integrity, sharing and delegation of control, communication, and demonstration of concern. A sample of 109
Spanish middle managers provided data for our study. The results of the hierarchical regression analysis show
that both MTB and LTS have a significant relationship with STL. Further, we study the effect of reciprocity
in the trusting relationship. We find that there are significant differences between subordinates' trust in
management and their perceptions about superiors' trust in them..
- The Influence of social and work exchange relationships on organizational citizenship behaviour

IESE, D/497-E, March, 2003
Cardona, P.
Lawrence, BS.
Bentler, PM.
Abstract: Previous studies explain situational antecedents of OCB using social exchange theory.
However, the effects of factors such as perceptions of job characteristics on OCB seem to require a different
explanatory mechanism. We propose that these effects can be explained through a new exchange relationship that
we call work exchange. We develop a theory for the situational antecedents of OCB that includes economic,
work, and social exchange relationships. The theory is tested using structural equations.
- Un estudio exploratorio del estrés en directivos españoles

IESE, D/399, October 1999.
Cardona, P.
Chinchilla, MN.
Poelmans, S.
Abstract: The purpose of this exploratory study is to chart the existing Spanish literature, and to
report some first tentative results on managerial stress in Spain. The study is based on a literature study
and a quantitative study using a sample of 115 Spanish managers. The results are based on data collected for
the Collaborative International Study on Managerial Stress (CISMS). The literature review of work stress in
Spain revealed that most studies on work stress use health professionals as respondents, and that research
on managerial stress is generally lacking in Spain. Cross-cultural studies on work stress show that there is
a clear need for nation-specific research. We compare the results of our Spanish sample with other countries
that participated in the CISMS-study. We found that Spanish managers report relatively higher levels of
mental strain than their colleagues worldwide. An explanation can be found in long working hours and
relatively high work stress, which in turn causes work-family conflict. An important implication is that
mental strain has an important influence on the performance of managers. Cluster analysis seems to suggest
that coping and health habits can make a difference, although personality and work environment are also
important in differentiating healthy from unhealthy managers.
- Liderazgo relacional

IESE, D/412, Febrero 2000
Cardona, P.
Abstract: El contenido del término liderazgo ha sufrido importantes cambios a lo largo del siglo
XX. En esta transformación, cada vez se ha ido dando más peso a la relación que se establece entre líder y
colaborador, en lugar de fijarse sólo en ciertas características del líder. Este enfoque recibe el nombre
de liderazgo relacional. En este trabajo se distinguen tres tipos de liderazgo relacional: transaccional,
transformador y trascendente. Cada tipo de liderazgo produce vínculos distintos entre los colaboradores y el
líder, y refleja también distintos comportamientos y valores del líder.
- An Exploratory study of managerial stress in Spain

IESE, D/399-E, October 1999.
Cardona, P.
Chinchilla, MN.
Poelmans, S.
Abstract: The purpose of this exploratory study is to chart the existing Spanish literature, and to
report some first tentative results on managerial stress in Spain. The study is based on a literature
study and a quantitative study using a sample of 115 Spanish managers. The results are based on data
collected for the Collaborative International Study on Managerial Stress (CISMS). The literature review of
work stress in Spain revealed that most studies on work stress use health professionals as respondents, and
that research on managerial stress is generally lacking in Spain. Cross-cultural studies on work stress
show that there is a clear need for nation-specific research. We compare the results of our Spanish sample
with other countries that participated in the CISMS-study. We found that Spanish managers report relatively
higher levels of mental strain than their colleagues worldwide. An explanation can be found in long working
hours and relatively high work stress, which in turn causes work-family conflict. An important implication
is that mental strain has an important influence on the performance of managers. Cluster analysis seems to
suggest that coping and health habits can make a difference, although personality and work environment are
also important in differentiating healthy from unhealthy managers.
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